We used our suite of digital services to target our users based in the specified regions.
On our network of related education websites, we created targeted profiles and universities/course listings, aimed at generating instant enquiries.
Targeted emails were sent to all students on our database that matched Skill me criteria, and courses were included on relevant e-newsletter sends.
From our digital activity, students were driven to a specially designed Skill me landling page on-line, which contained a bespoke form created to match their data capture criteria.
In addition, in order to give Skill Me a high-impact, face to face presence with potential students, they were included in all education exhibitions, both virtual and ‘real life’ that matched their criteria.